MIHOYO - GENSHIN IMPACT
Client: MIHOYO/ 2021 /
France / Event
A look back in a few images on the activation of the world of Genshin Impact in Val Thorens, the highest ski resort in the Alps, bringing players a combination of real and virtual experiences. Sponsorship of the station with several visuals.
For the Lights and Eternal Snows of the Alps ceremony, a big event took place. The interpretation and recording of Genshin's music was made by the Confluence Lyon Symphony Orchestra in the snowy mountains of Val Thorens.