FRANCE LOVES MHA
EVENT
TO CELEBRATE REACHING 10 MILLION SALES IN FRANCE, WE INSTALLED A GIANT VOLUME OF MY HERO ACADEMIA ON THE TROCADERO, FACING THE EIFFEL TOWER. THIS PROJECT, CREATED BY OUR TEAMS AT HYPE NOTICE, BRAINWASH, AND THE PUBLISHER KI-OON, FEATURED A FOUR-METER-TALL VOLUME, AN EXHIBITION OF PAGES, EXCLUSIVE EVENT MERCHANDISE, AND A SPECIAL INTERVIEW WITH KOEHI HORIKOSHI.