ELDEN RING
SHADOW OF THE ERDTREE
EVENT LICENSING VIDEO PRODUCTION
FOR THE LAUNCH OF ELDEN RING SHADOW OF THE ERDTREE, WE ORCHESTRATED AN ONLINE CAMPAIGN BY ENGAGING MULTIPLE CONTENT CREATORS. THESE TALENTS PRODUCED A VARIETY OF VIDEOS CENTERED AROUND THE GAME'S UNIVERSE, RANGING FROM MUSICAL COVERS INSPIRED BY THE ATMOSPHERE OF ELDEN RING TO CREATIVE COOKING RECIPES DRAWN FROM THE LANDS BETWEEN. THIS DIVERSE APPROACH SUCCESSFULLY CAPTIVATED AND ENGAGED A WIDE AUDIENCE, HIGHLIGHTING THE RICHNESS AND DEPTH OF THE ELDEN RING DLC AND THE UNIVERSE OF THE GAME.
