For Crunchyroll, we conceived a collaboration between the acclaimed French chef Cédric Grolet and the hit manga Mashle to celebrate the series finale. Grolet reimagined the manga’s iconic cream puff into a limited-edition pastry, merging haute pâtisserie with Japanese pop culture.

Beyond the creation itself, we amplified the launch across press and fan communities, turning a culinary crossover into a cultural moment. The collaboration generated wide buzz across both manga enthusiasts and food media.